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Job Description:
RESPONSIBILITIES:
- Develop, implement, and independently manage online marketing campaigns that drive leads and online sales for our clients.
- Create a Growth Plan for clients based on their objectives
- Increase client sales on a Daily/Monthly basis (Performance Marketing). Drive website traffic and acquire leads.
- Developing & executing online strategy/designing campaigns for clients
- Efficiently plan to reduce cost per lead and cost per purchase along with improving ROAS for clients
- Planning and executing the complete communication strategy for such campaigns with the help of designers, content writers, etc.
- Achieve maximum ROI in paid & organic search campaigns by collecting and analyzing data and identifying trends and insights.
- Track, Report, and analyze website analytics, Social Media campaigns, and PPC campaigns.
- Share Strategic Insights by analyzing ongoing campaigns to optimize ROI
- Optimize the landing pages of paid & organic search engine marketing campaigns.
- Identify new digital marketing trends and ensure that the brand is in front of the industry developments.
QUALIFICATIONS :
- Facebook Ads specialist with experience of running E-commerce campaigns
- Strong capability to think creatively, work on high converting ads and ideate designs for more clicks and conversions with brand team
- Knowledge of Advertising & driving sales, ROAS, and various strategies to improve quality of traffic and conversions.
- Has strong creative and strategic bent of mind with solid communication skills
- Additional knowledge of Google Ads, Landing Page Builders, Google Analytics, Email Marketing or CRM would be an advantage
- Preferred Tools Knowledge : Creative Designing (like Canva), Ad analysis tools, landing page tools, Email Marketing tools, Google Data Studio.
- D2C/Agency background preferred
About Company:
