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Job Description:
Näck is looking for an analytical, curious, growth-focused performance marketer with a background within SEM and PPC to join our team. We believe that you are a data-driven specialist who feels excited by the challenge of improving and expanding our marketing strategy and helping us succeed in both existing and new markets.
Your main focus will be on Paid Search but we believe that you are interested in, and have an understanding of, other performance marketing channels as well, ensuring sustainable, global growth by creating synergy between channels and activities to deliver the best total results possible.
You will be part of the Performance team and work closely with Creative and E-com teams, to build strong brand awareness, efficient campaigns, and create unique experiences throughout every touchpoint of the customer journey.
Some of the things you'll do:
Set up, manage and optimize Paid Search campaigns, keep the brand at the forefront of what’s innovative, constantly testing and learning
Support in the planning, buying and optimization of Näcks other acquisition and retention channels (Facebook, Instagram, other social channels, display ads and more)
Partner closely with Content Manager on SEO so that SEM/SEO work hand in hand
Identify improvement opportunities and develop structured marketing tests across our end-to-end customer funnel, from acquisition to lifecycle retention, and analyze results for actionable insights
Plan dashboards for measuring and sharing results on business-critical KPIs related to growth
Work closely with data and analytics to understand the Näck customer journey and leverage insights to unlock new growth and retention opportunities.
Skills and experiences important for this role:
1+ years of experience working with Paid Search and Google Ads either from an agency or a high-growth startup
A deep understanding of Google Analytics, bid management and attribution
A highly quantitative, analytical mindset and a technical doer with the ability to process and understand large data sets
Ability to work both independently and collaboratively across teams
Organized, detail-oriented, and can prioritize between multiple projects
Strong writing, communications, and time management skills
A motivated, creative team-player with an entrepreneurial spirit, and a growth-mindset
Experience from a fast scaling environment and leading a team is a plus
Experience from paid social media marketing, display advertising, affiliate marketing or other direct-response channels is a plus
Multilingual is a plus
To thrive in this role we believe you have the ability to understand both the art and science of digital marketing. You are capable of delivering on a set of successful channel strategies to optimize performance over time, toward a clear set of KPIs. We would love for you to have a global mindset and that you’re thrilled by the thought of joining a start-up at an early stage.
The salary for this position will be depending on the level of experience. The position is based out of Delhi.
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