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Job Description:
Responsibilities:
Develop CloudEagle’s brand and establish our online presence Writing, editing, and proofreading content. Collaborate with marketing and design teams to plan and develop site content, style, and layout Managing a content team consisting of writers, graphic designers, videographers, etc. Formulating a cross-platform content strategy. Brainstorm with team members to develop new ideas. Build a following on social media. Provide editorial, creative, and technical support to team members. Track web analytics to ascertain content engagement levels. Must understand basic principles of SEO and optimizing content, content development, distribution, measurement, and analysis Meet regularly with cross-functional teams to understand our industry, what our customers say, what pain points they have, and define a roadmap for our internal content needs. Create a comprehensive content calendar and manage the timely delivery of content across multiple channels.
Requirements
Degree or equivalent working experience writing and managing content creation. Able to dig deep, research, and sometimes act autonomously to get the information required for certain topics. No topic is too big or too complex for you. Experience in producing smart CTAs according to the visitor lifecycle stage. Excellent storytelling, verbal, and written communication skills. Have a broad understanding of content marketing, email marketing, social media, and guides. Thrive in a self-starter, fast-paced and changing environment. 3 - 6 years or more of expertise in B2B SaaS Content marketing (Growth/Go to Market), with a strong understanding of and experience in creating a pipeline in Global markets
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